Looking back, it’s hard to overstate the cultural significance of GamerGate: it marked when the Post-Modern Left suddenly and unexpectedly lost control of social media, right at the point where the influence of social media actually started to matter. In a sense, it was the second wave of discontent that started with the arrival of anti-MSM blogs in the immediate aftermath of 9/11, but within a very different internet environment compared to ‘The Golden Age of Blogging’ 2001-2010. As has often been the case in military campaigns, when one side becomes greatly overextended, they only realise they have lost the initiative when they seek to advance and experience a completely unexpected reversal: a result that may seem obvious and perhaps even inevitable to a historian looking back, but which was far from obvious to the people on the ground at the time.
So certain was the Left that they had won the culture war, so confident with the established media under their effective control that ‘truth’ was theirs to declare, that they gave up on any pretence of objectivity. After all, their enemies had been swept from both airwaves and print (I sometimes cannot tell the difference between the Times and the Guardian and the Economist). And so they began to manoeuvre with the assurance and arrogance of an army under an umbrella of complete air(wave) supremacy, a supremacy that suddenly proved to be illusory because opinions had moved on-line.
I could just as easily be talking about Brexit or Trump, for it was a widespread tone deaf lack of introspection by establishment folk that made those things possible (albeit for very different reasons)… but the way I see it, GamerGate was the canary-in-the-coal mine. And almost no one on the Left noticed that particular canary had fallen off the perch and dropped dead. I imagine when the history of Brexit and Trump are written, GamerGate will probably be a forgotten footnote (and it is indeed a mere footnote), but I think it was (and sporadically still is) a more significant series of protracted skirmishes in the culture war than a lot of us Old Farts realise, a very successful clash that radicalised many younger people in ways that horrify the Tranzi Left.
And their response every time has been to double down as if nothing has changed, eventually stripping words like ‘misogynist’, ‘racist’ and ‘nazi’ of any meaning in the process.
